Complaining about customer service Complaining about faulty goods

15 Great words to use in complaints

How to express yourself well when writing a complaint email/letter

When you write to complain (Why you should write not ‘phone to complain effectively) it is easy to get tempted into being aggressive or abusive, however strong. However, this will not get you the best results. See Top 20 tips for complaining effectively).

So now you are all set to write your letter of complaint here are some perfect words to use.

Here is a list of excellent words that I frequently use in complaint correspondence. Remember you should remain objective when it comes to describing events but you can say how you felt about them. Don’t exaggerate. Various words carry differing levels of strength so you should use what you believe is proportionate. Use these words carefully.

Often used with “really”,  “absolutely”, “blatantly” and “utterly”


You can use these when describing the service you have received about a faulty item or poor service etc. This will help when you include your rights under the relevant laws, in particular the Consumer Rights Act 2015 

Complaining about goods and services – all you need to know

book Logo cartoon cow at a laptop of book cover. How to Complain: The Essential Consumer Guide to Getting Refunds, Redress and Results!


You can also get more advice, tips, information and templates for your letters and further information in the book How to Complain: The Essential Consumer Guide to Getting Refunds, redress & Results!




What words do you like to use in your complaint correspondence?

5 top tips for complaining effectively

BBC Breakfast 23/08/19 Helen Dewdney discusses the Which? customer service survey

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By Helen Dewdney, The Complaining Cow

Consultant | Author | Speaker | Blogger | Presenter | Journalist
Helping to make, prevent and deal with complaints

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